The iPhone 15 Pro is made from titanium. If I do know nothing else about Apple’s flagship, I do know it’s titanium. It’s talked about in each single piece of promoting, whether or not it’s from Apple itself or a provider like T-Mobile. The titanium one way or the other outweighs different options just like the cameras and software program options. Now, Samsung has a titanium flagship of its personal to hitch the very best Androids in the marketplace. Yes, the Galaxy S24 Ultra has ditched its trusty Armor Aluminum body for a extra premium metallic, and you understand what? I don’t care.

I get it; titanium has advantages over different metals like aluminum and chrome steel. In Apple’s case, the change made its iPhone 15 Pro sequence lighter, which is an effective factor after the comparatively hefty iPhone 14 Pro. Samsung selected titanium over aluminum as a result of it improved the Galaxy S24 Ultra’s sturdiness — additionally factor. However, neither cause justifies a mountain of promoting that boils right down to, “Hey, look, titanium.”

Maybe I’m being a bit dramatic to place it that means (I’ve to drive clicks one way or the other), however possibly not. Apple has a 39-second commercial titled “Titanium,” and it’s racked up 22 million views on YouTube. What do you be taught about the iPhone 15 Pro apart from that it’s made from a valuable new metallic from the depths of area? Literally nothing — besides that it’s out there at AT&T.

Thankfully, Samsung hasn’t leaned too closely into its alternative of metals in promoting the Galaxy S24 Ultra — not but, anyway. Instead, it’s letting the brand new suite of Galaxy AI options take middle stage within the quick aftermath of its first Unpacked occasion of 2024, which is a refreshing change. After all, the Galaxy AI options are new, however we’ve had titanium for a protracted, very long time.

Perhaps my most important bone to choose with leaning on titanium as the best factor since sliced bread is that I’m simply going to place my telephone in a case. It doesn’t matter if it’s plastic, glass, or metallic; it’s getting into a case, so all I’ll see is rubber and polycarbonate anyway. We’ve picked out a number of of our favourite instances for the Galaxy S24 Ultra and iPhone 15 Pro, by the way in which. Last I checked, a titanium body doesn’t defend the glass entrance or again of a tool, both — each of that are extra susceptible to break than the body.

Unfortunately, individuals will nonetheless purchase the iPhone 15 Pro and Galaxy S24 Ultra as a result of they’re made from titanium, which sounds fancy. It is fancy if we’re being trustworthy, however that doesn’t make it cause to spend greater than $1,000 on a smartphone. Buy your telephone for the cameras, software program options, or the way it integrates with the remainder of your tech, however please, simply consider a titanium body because the cherry on high.